Meet SAM, we’ve just started!

We have just started a new innovation project about Second Screen and content syndication.

SAM is about the multiscreen media environment, where people consume and interact with content on multiple screens – alongside with other digital and social activities. This new media ecosystem consists of connected “Second” Screen devices, enriched media and TV experiences, user engagement and social interaction.But do media content creators and users have the right tools and platforms to make the most of these new opportunities? (more…)